Thursday, February 6, 2014

Web Analyst

Are you missing our Emails on gmail.com?
Drag Customeriskinginc.com emails and drop them to the "PRIMARY" tab

The candidate will be a data-driven individual who has excellent analytics skills and experience. This position
will have a key role in managing business analytics for a high-profile client in the automotive industry. This person must effectively work with clients and vendors while completing high-quality analytics deliverables in support of the digital marketing channel.

Responsibilities include:

·         Leverage data to gain insight into trending, user experience and behavior in order to drive the appropriate digital marketing, mobile and social strategies

·         Measure site usability/effectiveness, along with monetization of media campaigns, and present actionable insights and recommendations based on data results and best practices

·         Contribute to buildingan analytics strategy and elevate the analytics platform to achieve a data-driven digital marketing culture

·         Manage client relationships and serve as the SME for web analytics

·         Data analysis of web projects, A/B and multivariate testing, and ad hoc requests

·         Oversee tag management services and maintain integrity across multiple sources of data

·         Partner with multiple vendors to implement analytics requirements and streamline project processes.

·         Evaluate and recommend digital marketing tools and products.

·         Quality assurance of output developed by the technology teams and validation of web reporting enhancements/changes (data validation, etc.)

·         Perform competitive analysis



Desired Skills & Experience

Qualifications:

·         Bachelor’s degree required

·         Minimum 3 - 5 years of web metrics and/or analytics experience
·         Strong Adobe marketing cloud experience desired(SiteCatalyst, Discover, ReportBuilder, Data Warehouse, Test & Target, AudienceManager, etc.)
·         Ability to analyze, structure and interpret large quantities of raw data is a must
·         Implementation experience with analytics platforms such as a web reporting tool and tag management software preferred
·         Strong relationship building skills
·         Expert knowledge of Excel and PowerPoint
·         Statistical modeling experience, including attribution modeling and predictive modeling, are a desired
·         Experience with business intelligence tools a plus
·         Experience with offline/online data integration is a plus
·         Knowledge of DART for Advertisers (DFA) and JavaScript are a plus
·         Up-to-date with current analytics trends and tools
·         Experience within a business channel (e.g. marketing, business analytics, etc.) desired
·         Critical thinker who can problem solve
·         Excellent communication skills; proven written and oral presentation skills
·         Can multi-task and quickly adapt to changing/conflicting priorities
·         Ability to work independently and is a motivated self-starter
·         Detail-oriented and organized
Apply now
How to Apply
Apply Online           
Apply Here By Choosing Multiple Job Codes




















                              

Warm Regards
HR Executive
Customer Is King
Web : http://customeriskinginc.com

Add CUSTOMER IS KING to your address book and never miss an email!
Find out how! (customeriskinginc.com)

Get inside info on all things Customer is king inc!
Become a fan on Facebook and follow us on Twitter!


No comments:

Post a Comment